Website creation
Our approach
Reinvent your website with a data-driven strategy
We don’t start by designing a website. We start by understanding your audience, capturing the relevant data and defining your overall objectives through monitoring.
This enables us to offer you tailor-made solutions that are perfectly suited to your specific needs and those of your users.
The 4 key factors for a successful website
What distinguishes a high-performance website from another? Why do some sites attract attention and generate conversions while others stagnate?
The answer lies in these 4 key factors:
Data strategy and continuous optimisation
By analysing the data, we can constantly adjust the site in line with actual performance. Regular monitoring enables us to identify areas for improvement and optimise the site to increase conversion and engagement rates.
User experience (UX)
The user experience must be fluid, intuitive and enjoyable. Clear design, simple navigation and quick access to important information are key to retaining and engaging visitors.
Quality content
Well-structured, informative content tailored to your target audience is essential. It must meet the needs of users while incorporating strategic keywords to improve referencing.
Technical performance
A site’s loading speed, responsiveness and search engine optimisation (SEO) are essential to providing an effective user experience.
The benefits
Strengthening my websiteA website based on real data
Thanks to our analysis expertise, you can be sure of building a site that perfectly matches your audience’s expectations, thereby increasing your conversion rate.
Increased visibility
Our data-driven strategies enable you to reach your target and a wider audience relevant to your business
Clear, measurable objectives
With accurate data tracking, you can set clear, measurable objectives. This allows you to adjust your strategies according to the results obtained.
Controlled autonomy
Our training courses enable your teams to fully master the management of your site, particularly when it comes to publishing content.
FAQ
Why should I start by analysing the data before creating my site?
We believe that the key to a high-performance website lies in an in-depth understanding of your audience and your objectives. By analysing the data, we can build a tailor-made strategy to increase the relevance and effectiveness of your site from the moment it goes live.
Will my site be scalable?
Yes, all the sites we develop are designed to be scalable. They can adapt to the growth of your business and to changes in user behaviour.